One of the challenges when working from home is learning to be fully responsible for your own workload. Juggling multiple tasks is much harder when there is no boss leaning over your shoulder. So how do you stay on-task and make sure everything gets done? Here are some powerful tips.
Eat the Frog
One crucial tip from Mark Twain is to always tackle the biggest and most difficult task first. This means that you’re going to tick the biggest item on your to-do list off first, which in turn means that you’ll have started the day by being hugely productive. That also means that if you run out of time, then the hardest job (and usually the most important therefore) will be done. AND it means that you can tackle this job while you are fresh and before you get tired by the end of the day.
Big tasks are better behind you, than in front of you!
The One Minute Rule
The one- minute rule dictates that any job that will take less than one minute (shooting off a quick email, fixing a...
Social media is an easy way to interact with your audience and to grow your following but sometimes it can seem like a tedious process.
If you want to take control and try to speed up the rate at which you obtain leads or make sales, try using Facebook Ads to increase your reach.
Facebook Ads are created in the Ad Manager and you’ll need to know the demographics of your target market as well as how much you want to spend and how long you want the ad to run.
But first, Facebook wants you to identify your ad objective and you have about 12 options to choose from.
Next is setting up the ad.
Choose the Facebook Page you want to promote and then choose the demographics. If you look at the gauge in the right margin, you’ll see a Potential Reach number that probably is in the millions. Who wouldn’t want millions of new leads, right?
Don’t be fooled.
Of those millions of names, how many would actually be QUALIFIED leads? Do you think you’ll make many sales from...
So many business owners forget about the “social” part of social media.
A huge component of what makes social media work for you is actually being social. It’s simply not enough to create your personal profile and business page and then disappear, waiting for people to find you and buy from you.
While that sounds like a lovely idea, it just doesn’t work because marketing is about building relationships. And what do good, strong relationships have in common? Communication and interaction between the two parties.
You sitting back and waiting for others to do the work is quite the opposite of communicating and interacting.
Plan Daily Posts
Consistency is key to growing a social media audience and that means daily posts on your personal profile, business page, and in your prospect group if you have one. These posts should all be written differently to avoid getting labelled by Facebook as a “spammer”, but they can certainly have the same theme or...
When was the last time you actually talked about your business and what you do for people on Facebook?
Do the followers of your personal profile have any idea what you do for a living? Or are you on Facebook keeping up with college buddies and parent friends from your kids’ school?
I know you know this, but it bears repeating: If you don’t toot your own horn once in a while, nobody else will do it for you.
Don’t sit back and wait for people to find you. Be proactive and step out from behind your computer and TELL people what your business is all about.
True, you don’t want every single post to be self-promotion because that definitely gets old and could turn followers away from you. Instead, develop a social media plan so your posts are a good balance between personal, business, and fun.
Facebook allows at least three different ways to reach your audience and if you’re on Facebook for business, you should utilise all three because not everyone will see...
Let’s state the obvious: you’re in business to earn money. Yes, you want to help others as well, but you want to make a profit with your business, am I right?
In order to make a profit, you need to sell your products and services. But is it enough to just create products and wait for people to make a purchase?
Not at all.
I like to call that “wishful marketing” and it simply doesn’t work. That’s a very passive approach to running a business as opposed to a proactive approach, which includes finding people in your target market, forming a relationship with them, introducing them to your business, and then asking for the sale.
Find Your Confidence
It sure is discouraging when people say “no” when you ask for a meeting or for the sale but there’s also a popular thought in the sales community that you need to hear 100 no’s before you hear a yes.
Your business and your services won’t appeal to everyone; or they might...
There’s so much more to life than working, don’t you agree? So, if you do nothing but post about your business and become a pushy salesperson, you’re not doing yourself justice and your followers will soon get bored and abandon you. Instead, show them what a well-rounded life you lead and pique their interest with other “lifestyle” type photos and posts.
Sharing parts of your life is just one way to develop a relationship where your audience will get to know, like, and trust you enough to make a purchase. These photos and funny stories will make you appear more approachable, so your followers won’t hesitate to send you a message to ask questions about your products.
Here are just a few fun ways to lighten up the mood on Facebook and to increase your engagement with your followers:
Share Your Humour
Did your preschooler tell a funny story at breakfast? Feel free to share it. Did you have a funny conversation with your bestie, teenager, or...
There’s a lot of information on the web about starting a virtual assistance practice and it’s quite easy to get sucked into the promise of working less hours for more money and taking time off whenever you feel like it.
Realistically, when you’re getting started, you may end up working more hours and having less time on your hands than you did when you were working for someone else. And, if you don’t get your pricing right, you could end up working for less too!
That’s not to say that working less hours for more money and taking time off when you want is a pipe dream. It can become true if you get it right. But there are a lot of factors to take into consideration which I won’t go into today.
What I can tell you with hindsight is that I fell into three major traps when I started up.
Firstly, I knew how much I needed to earn to survive, but that was about it. I didn’t sit down and look at the figures properly.
Secondly, I didn’t have a...
High achievers – in both the online world and in the corporate world – generally have positive attitudes, know how to take action, and know how to ask for help. They are also not afraid to bring in coaches to help them improve their leadership and planning skills.
Who wants to be around pessimistic people? Having pessimistic coworkers is bad but having a business owner or department head who is constantly finding fault in other people’s work or who is always pessimistic about project outcomes is a sure way to send morale plummeting.
Luckily a mindset coach can help the pessimist turn their negative thoughts into positive thoughts.
Taking action is not necessarily an inborn trait but it’s certainly a skill that can be learned.
High achievers don’t reach their level of success by overthinking their business plans or by waiting for opportunities to present themselves.
Those are quick ways to stall your business.
Instead, high earners learn to develop the...
Coronavirus (Covid-19) has had a global impact. It has disrupted all our lives in some way or another. Holidays have been cancelled, cruise ships unable to dock, the general public asked to self-isolate and many thousands of people now having to work from home.
Let’s be honest, working from home sounds like a dream. You don’t have to put up with crowded commutes, you don’t have to sit in a noisy office, and you’re not tied to 9 – 5 office hours.
What you can do is have a leisurely breakfast, get your household chores done then start work. Heck, you can even work in your pyjamas if you like. Yahoo!
If you’ve never worked from home it sounds like fun, right?
But, is that really the reality?
I’m not going to lie. It can be fun, initially. Especially if it’s only for a few days. Most people can cope. But if it goes on for weeks, things can become very different.
As the great Benjamin Franklin once said, “If you fail to plan, you plan to fail.”
With all the moving parts of a business to look after, it’s no wonder that some things fall through the cracks affecting your business growth and bottom line profits.
Let’s examine 5 mistakes that will diminish your profits if not fixed right away.
1. Inconsistent Marketing
It’s just not enough to publish one Facebook post or a couple of tweets every week. Likewise, ignoring your email list is also detrimental to your business. If you don’t keep up with a consistent marketing plan, people will forget your name, will forget how they ended up on your email list, or forget why they’re following you on social media. These forgotten people need to be won over yet again and they need to hear and see your company name on a consistent basis before they decide to spend money on your products or services.
2. Failure to Automate
Are you stuck in the old school way of doing...